Luxury Brand Management | Global Edu Consulting

Luxury Brand Management

- Overview

Because the fashion business is rapidly expanding, there is a high demand for premium goods. People that work in this sector are enthusiastic about the fashion business and keep up with the current trends. It's a specialist field of management in which you work with major corporations. Competitive strategy, managing multi-brands, ethnography of luxury consumption, branding experience, understanding markets and customers, pricing for brand building, and other topics will be covered during the program.

- Career Opportunities in Luxury Brand Management

  • Fashion Retail Manager

Their job is to make sure that the proper kind of product is presented in the showroom based on current trends, and that the right amount of different products is kept in the showroom.

  • Fashion PR Specialist

They work closely with models, actors, singers, etc. and attend fashion shows, red carpets, etc. Their main role is to maintain a good image of their brand.

  • Marketing

They devise a variety of techniques to entice high-end clients. They also prepare budgets for a variety of initiatives and work with a variety of promotional companies.

  • Luxury Brand Manager

They work closely with the brand's many departments to ensure that everything runs well. They also do product research and oversee marketing, production, and manufacturing units.

  • Fashion Good Product Manager

Whether dealing with footwear, fashion accessories, apparel, or other products, their job is to plan the product and its execution through various stages.

  • Visual Merchandising Manager

They design the showroom's design themes and plans, including window and in-store displays, as well as pricing concepts. They also make their plans with AutoCAD, Mockshop, or Adobe Creative Suite, among other programs.

 

- How to Opt a Career in Luxury Brand Management

Options  Stream Graduation After Graduation

1

Pass Class XII in Any Stream (Preferably Commerce) Pursue BBA/BMS for 3 years Pursue Masters in Luxury Brand Management

2

Pass Class XII in Any Stream (Preferably Commerce) Pursue Graduation in any stream Certificate/ PG Diploma in Marketing and Brand Management

3

Pass Class XII in Any Stream (Preferably Commerce) Pursue graduation in any stream Pursue MBA in Luxury Brand Management

 

- Facts

  • Experience in the field is required.
  • This can be accomplished through internships or by obtaining employment.
  • Commerce is not required in class xii, however, it is highly recommended because it is a management field.
  • If you want to study BMS at Delhi University as an undergraduate, you'll need to take Mathematics.

 

- Top Luxury Brand Management Colleges in India

College Location
Mundra Institute of Communication and Advertising (MICA) Ahmedabad
Shaheed Sukhdev College of Business Studies New Delhi
Luxury Connect Business School Gurugram
FAD International Pune
Pearl Academy New Delhi, Mumbai, etc.
ndian Institute of Management Ahmedabad
SP Jain School of Global Management Mumbai

 

- Top Luxury Brand Management Colleges in the World

Institution Location
London School of Business and Finance London
Istituto Marangoni Italy
HEC Paris
SCAD Hong Kong
ESERP Espanol
ESSEC Business School France
International Fashion Academy Paris
New York University - Stern New York
Columbia Business School New York

 

- Important Entrance Exams

- Undergraduate

College Tentative Date Important Elements
Delhi University Joint Entrance Test (JET) May-June Written- English (Reading comprehension), GK, Reasoning aptitude, Analytical Aptitude GD and Interview
LCBS - SOP, LOR, Aptitude Test, Resume, etc.
Pearl Academy September Interview, Written Test
IIM- A May SOP
     

- Postgraduate 

Institution Tentative Date Important Elements
SP Jain School of Global Management June-September CV/Resume, Academic Record, work ex, interview
FAD International - Interview

 

- Job Description

  • They create and implement marketing plans.
  • They collaborate with several departments.
  • They perform market research and stay current on current trends, patterns, and fashions.
  • They monitor a variety of performance factors, including price and discount coupons.
  • They visit with vendors and bargain over the price.

 

- Pros & Cons of a Career in Luxury Brand Management

Pros - 

  • It's a glamorous and fast-paced atmosphere.
  • will be able to develop strong networks and travel to many locations as a result of your profession.
  • Their role is strategic, and they oversee large budgets.

Cons - 

  • They are required to work lengthy hours.
  • Because of the tight deadlines, the task might be demanding.
  • To succeed in the field, you must keep up with the current developments.